Archive for March, 2009

How To Use Spelling Mistakes with Keyword Research

Searchers make mistakes like we all do, it's amazing how many mistakes are made when the searcher types in the keyword. Sometimes the searcher just do...

 

Searchers make mistakes like we all do, it’s amazing how many mistakes are made when the searcher types in the keyword. Sometimes the searcher just doesn’t know how to spell a word so will type what he thinks is right.

Some keywords are typed incorrectly more than others, so you can include these in your SEO on your VRE. But if you operate a quality virtual real estate site you may not want to add these misspellings to your site for credibility reasons.

You can get by this by writing an article about misspellings and add the error keywords to your article, this will still keep the quality to your site, but include the underground keywords.

When you have found some excellent keywords that happen to be typos, work out a way to use them!

Good Keyword Selection Gives High Traffic

 

Before you start building your site, you will need to do plenty of keyword research, by doing this you will make sure you’re on the right track for a busy site.

All developers of VRE need to choose the right keywords so that the search engines bring their site the right sort of traffic and plenty of it. Once you have the right keyword, this will direct your site and give it a structural pattern.

The goal is to get highly targeted search engine traffic to your site and more the better. This is only going to happen if your site is high in the search engines for the keywords your prospective visitor is using to search.

Use keyword selection at the beginning of your project and you’ll be on the right track. There are plenty of resources for finding your keyword information, like wordtracker or Google.

Unique Content For A Successful Website

 

Unique content pays, it’s the backbone of the most successful websites.

You can use previously published articles, but if you want the search engine robots to visit your site again and again, then you’ll need to add unique content, this is what they crave. It may take a little long to write or rewrite an article or cost if you’re outsourcing, but it’s a worthwhile investment as it’ll improve your sites SEO performance.

You can find ebay sellers, selling articles by the thousands, once you get into the habit of rewriting articles, it becomes easier, or if you prefer, then visit digitalpoint and get someone to rewrite them for you.

How To Get Backlinks

 

Traffic for VRE primarily comes from search engines, so search engine optimization is a must for a successful virtual real estate site, hopefully you know about on page SEO, with good keyword rich content, but off site SEO is just as important.

If you have excellent content, then you might get some natural backlinks from bloggers and other websites that like your published work. You can spend time developing your backlinks by link exchanging or other means, but you can’t beat others linking to you like crazy by offering a viral product with your link included. This can include a useful ebook or a piece of helpful software that gets passed around alone with your link. You don’t have to create this viral product yourself, have a good think and get a freelancer to create it.

It’s one of the best ways to get quick inbound links.

Plagiarism – Duplicate Content Penalty

 

Some people think Google will send your site into oblivion if you use duplicate content that is already published on the Internet. But it’s not quite that bad as everyone seems to think.

Google will not give you any bonus points for using duplicate content that’s already out there on the web, it just prefers new fresh original content to the same old copied content.

If you use a freelance writer, then you require 100% original content for this exact reason, you don’t want to find your content has been copied and pasted from someone else’s work. If it has been copied then you could have some problems on your hands, your host could receive a DMCA (Digital Millennium Copyright Act) complaint , which could lead you to being sued.

So before you publish and work from a freelancer or any other place, check it for plagiarism, you can search using a website called Copyscape or use Google, enter a few sentences in between quotes and see if Google shows up any similar content.

Three Awesome Article Headline Starters

 

Today we give you three awesome headline starters that will make your article stand out from the rest. Your headline is what makes people open your email if you send to a list and also read your articles if you publish online.

Put it this way, your headline matters one helluva lot, it doesn’t matter if it’s the best content in the world, if your headline stinks, then they’ll never read it, you will never attract attention. Top copywriters spend ages thinking up a great title, sometimes even longer than writing their article.

Below we have three tested headline starters, these will help get your email opened or your article read.

Five Tips for _____

The Best Way to _____

The Secret to Better/Bigger/Higher _____

Adjust the starters to fit in with your published content, the principles behind it is what makes the headline work, offering how to information, revealing a secret.

Your articles or emails will get overlooked if you don’t spend time writing a good headline.

If You Require A Simple CMS Choose

 

WordPress!

You might only think of Wordpress as a blogging tool, in the beginning it was a blogging script, but today it has grown into a very good content management system. If you’re looking into online publishing then you’ll probably find that Wordpress is one of the best, here’s why.

First reason is the price, it’s totally free, now you can’t beat that for starters.

The second reason is that it’s very well supported, there are a huge base of developers and supports creating widgets, themes and plugins to make your site unique and work as you want it to.

The third reason is that the search engines love it, Wordpress creates pages and posts that are search engine friendly.

Fourth reason is Wordpress can now help you build sites of any type, it’s just not for blogging any more, you can use it in static website building using the array of excellent themes.

The final reason is it gives you room to expand as its fully customizable and more is being added to Wordpress by the day. It’s now a very good content management system well worth considering.

Do The Search Engines Prefer Dot Coms

 

Is it better to purchase a dot com domain name or can you get by with any of the other extensions.

Search Engines will tell you that they are not bothered which extension you have at the end of your domain name and you’ll probably find that the name you require is available in one of the other extensions, all bar .com, but unless you have a good reason to pick another type of extension, stick to .com.

.com is the most well know extension and the most credible, also not everyone believes that the search engines are telling the truth when they say it doesn’t matter. .info has a reputation of being cheap and associated with template and spam sites, if you use a .info extension then you’ve probably put your site within a poor crowd of websites.

Do some research on the search engines and you’ll see that .com is king, you may save money using a alternative extension, but you may harm you sites search engine ranking.

If you’re going to build a website, stick to .coms.

How To Make Your Website Popular

 

How do you make your site receive plenty of visitors?

Well the first thing you do is SEO and people often think there’s a huge secret to search engine optimization.

Well part of that would be true as the Google algorithm is locked away safely at Google Towers and Google gives only a few clues.
The basics of SEO are quite easy to workout, people visit the search engines for answers and to find information, so the sites in the search engine rankings have to provide those answers, if they didn’t return good results, then they wouldn’t get used.

So what do we get from this, well the answer is you should build a unique quality site that provides answers. This is a far as most people know as without looking at Googles Algorithm we can’t give a 100% answer. But keep building a site that answers questions for the niche you have built and keep building back links to your site.

For more information read Matt Cutts Blog, he has worked for Google since 2000.

Making Money By Buying Ugly Websites

 

In the real world businessmen buy distressed property at a low price, get the property back up to scratch and sell it to make a nice profit.

Did you know that you can also do the same with virtual real estate, you can buy distressed websites, replenish them and resale them for a healthy profit. The reason for doing this can be an excellent domain name, or it has been online for quite a few years and has plenty of backlinks, or receives huge amounts of traffic.

If you get it right then it becomes very profitable, if you’re new to it then start small, you can find cheap websites on eBay or Sitepoint and do your homework on the website before making an offer. You can check on archive.org to see if it has history.

Beware not to over pay due to not doing your homework on the site, this could wipe out any profit you could make. It takes savvy and experience to work out how much to pay, websites are usually sold for 12 x monthly income. If you can get it for less, than you have a head start.